Sales & Marketing Tools
Connections, sales, and customer retention
Sales & Marketing Technology
The digital revolution has turned sales and marketing upside down. For publishing and media organisations, it’s no longer about catalogues and print marketing. It’s a big challenge to deliver product information and promotion materials in an omnichannel landscape.
Healthy and consistent customer data is at the core of effective sales and marketing, and combined with effective automation, your organisation will reach the right audience, at the right time, with the right content. Your business systems must support this, and Salesforce solutions are the front-runner in this regard.
It’s the ultimate cloud-based CRM tool that has taken the world by storm. Identify prospects, convert leads, and retain a loyal customer base.
Connect to your customers in a dynamic way. Align your integrated marketing approach across email, mobile, social, and website. Classy automation.
Reputation matters. Return custom hinges on quality of service and experience. Manage interactions, log key data, and deliver outstanding support.
Create a dedicated community of contributors, experts, and customers. Connect agencies, suppliers, and vendors within a secure environment.
Contact us for more information
If you need help with sales and marketing technology, or would like to know more about our solutions.
Browse our collection of freely downloadable white paper guides, featuring marketing tips for publishers and authors, advice about publishing technologies, and much more.
We understand the end-to-end publishing process, from investment approval and contracts, through the development process, to production, marketing, and beyond. As such, we’re uniquely-placed to consult on processes and implement the right technologies.
We’re cloud technology experts, specialising in Salesforce and Microsoft solutions. We design, implement, and integrate enterprise technology for the publishing industry, including CRM, title management, production, sales, marketing, and rights.
Click on the following links for more details about…